The Relationship among Corporate Social Responsibility, Consumer-Company Identification, Brand Prestige, and Purchase Intention
نویسندگان
چکیده
منابع مشابه
Impact of Consumer Social Responsibility and Brand Social Responsibility Image on Brand Loyalty
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ژورنال
عنوان ژورنال: International Journal of Marketing Studies
سال: 2015
ISSN: 1918-7203,1918-719X
DOI: 10.5539/ijms.v7n5p33